Kaltura website redesign

As design lead at Kaltura I led a whole redesign of the company website to improve user experience and tell our story in an impactful way, as well as improve conversions. As a B2B company with many products and many audiences, offering varying solutions, it was a great challenge to design the robust amount of content in a smart, user friendly and aesthetic manner. Being a video tech company it was important to incorporate motion and movement throughout. Below is an assortment of pages. Since launching the new design conversions have gone up a staggering 47%, time on page has increases by 23% and pages per visits has increased by 31%.

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