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GUESTY

Rebranding

Guesty is a platform for short term property managers that helps streamline their operations. Guesty's customers are young and tech savvy and as such, the branding leans towards a more playful side. When approaching the rebrand we wanted to communicate how easy the platform is, while still maintaining a professional look and feel. As the company evolved, we evolved the color palette as well, to create a slightly more mature feel. The rebrand included all company assets- The website, including UX/UI, all sales materials, booth designs, videos and much more

USING TINTS TO MATURE COLORS

MAIN COLORS

SECONDARY COLORS

LOGO

FONT

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ICONS

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BUTTON

BACKGROUND WAVES

PLATFORM REPRESENTATION

ILLUSTRATIONS

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ILLUSTRATIONS IN DARKER COLORS

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ADDITIONAL DESIGN ELEMENTS

Apartment elements, but we also made dogs part of our branding, because Guesty is known as a company with many at work dogs!

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HOMEPAGE

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Curious to see what the old branding looked like? Click here

SOCIAL COVERS

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MERCHANDISE

When the rebrand launched we created some merch for our employees, and we didn't forget the Guesty dogs!

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Winter/2020 brought some more merch...

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