Platform and website
Guesty is a platform for short term property managers that helps streamline their operations.
During my time at the company I had many varying tasks. I collaborated on product features,
I managed the rebrand and reshaping of the company website and I was in charge of the UX/UI of the product help center
Introducing a new feature to existing users that requires a new sign up flow, that takes into account previous information inputted, as well as requiring them to choose an additional payment plan.
Damage protection is a new offering in the Guesty platform, it taps into an unutilized revenue stream- house insurance. We had to introduce the feature differently than others in the past because it required the user sigining up inside the platform using previous data inputted
First step of the flow, required introducing new elements into the design system.
By default the user starts with all his properties chosen, he can then exclude specific properties or choose only some of his properties, either based on rules or specific ones.
The final confirmation step. Since these are current users and we already have their payment information, there is no need for a payment step in this setup.
Creating a feeling of success and excitement about the new feature
The feature is now part of the dashboard, here you can add additional plans for other listings, review your covered listings and check on the status of your insurance claims, as well as file new claims.
Guest registration flow:
Another interesting flow I worked on was the sign up for a new guest when using the Guesty mobile app. The host requires many details and my goal was to make the experience as seamless ass possible, so as not to lose potential guests in the process.
The Guesty company website is the main source of information that attracts new customers. The website consists of more than 50 pages and required building the site architecture from scratch, creating a clear UX flow that leads visitors to Request a demo and making a UI language that conveys simplicity and ease. After working on the first stages of the project it became clear that a rebrand would have to happen as well.
Who, What, Why
Guesty's customers are young and tech savvy and as such, the branding leans towards a more playful side. Property management is a career choice, not a side job, however the people who choose to use Guesty do it exactly because they value their free time. Guesty allows them to automate many functions, thus freeing them to live their lives. The whole approach to the website was to convey the ease and simplicity of the product.